building sluiter nation part 3: all that social media

This is the final installation of the 3-part series that spun off from this post about my Bloggy Turn-ons and Turn-off’s.

Part 1 was about my 3 years on Blogger and what I learned.

Part 2 was about why I moved to WordPress.org and what I have learned so far.

This final part is about the role of social media on my blog (and consequently, my life).

When I first started Sluiter Nation, I would send an email to my family to let them know when a new post was up.

Stop laughing.

Seriously.  Quit it.

I thought it was very smart of me to create a distribution list in my outlook for Sluiter Nation Updates. I thought I was being high tech.

{Seriously.  STOP LAUGHING AT ME.}

I did the email thing for about 3 years.

{If you don’t stop laughing at me, I WILL turn this blog around.  Ahem.}

That is when I found social media.  Some I already had in my life, I just didn’t know what it could do.  Some was new to me.  This is what I know…

Facebook

This might seem obvious, but I didn’t realize what creating a fan page could do.

My blog isn’t one I keep from anyone.  I mean, Cort’s grandma reads Sluiter Nation (Hi Grams!), so I immediately “suggested” my page to everyone I am currently “friends” with on facebook.

But of course I want my OTHER blog readers to know I have a fan page, so I created the badge over there on the left.  That way you can “like” it from here!  Go ahead…try it out. Feels nice, huh?

Over 10% of my blog traffic comes from facebook. People click the links.  They so do.

Twitter

When Cort first told me about twitter, I thought it was dumb.  I could “like” things on facebook and get updates that way.

But I signed up anyway, because my techy geek husband is usually right about techy geek things.

And just like that I was following Oprah and Pearl Jam and Seth Meyers and a couple friends in real life who never tweet.

It was only until I realized the three blogs I read also had twitter accounts that twitter may be for more than just seeing Seth Meyers say witty things about his co-workers on SNL.

I became aware that twitter?  Was the place to BE if you are a blogger.

Over 18% of my blog traffic comes from people clicking through from twitter.

This means that almost a third of people are coming to Sluiter Nation through social media that I already use.

So I have a little Twitter badge over there on the left too.

And I interact with people on twitter.  Not because I want blog traffic (that is just a happy side effect), but because that is where I make friends and connect with moms/women/dudes like me.

RSS Feeds

Another 10% of my readers click in from RSS feeds which means that they click that little orange RSS button under my profile on the left side.

To be honest?  I wish my RSS button, twitter button, and facebook button were all in a neat little row and matched my blog.

But I don’t know how to do that.

See…I am still learning.

Not an expert here, people.

Referring Sites

Facebook, Twitter, and RSS are just part of a big thing called “referring sites”.

People?  over half of my traffic comes form people clicking through from somewhere else.

Joining networking sites help this.

For instance, I am a member of BlogHer.  From time to time, BlogHer has syndicated my posts (the ones that have been syndicated are listed on the left) and spotlighted my posts.

All of this sends traffic to my site.

Anytime someone links to your site and people click over?  That is a referring site.

There are TONS of sites you can join to network, find other bloggers, let bloggers find you, etc.

There are the Mom Sites:  Bloggy Moms, Social Moms, Mom Bloggers Club, Theta Mom Community, etc.

There are sites just for writers:  She Writes (for women), Studio Thirty Plus (for the over 30 crowd), and The Red Dress Club (which I co-host and is for ANYONE…hint, hint).

There are sites for bloggers:  SITS Girls and  BlogHer are a couple.

There are more, but my feeble mind can’t think of them right now.

I really think they are great.  I can’t keep up with them all, but they are great for getting your blog out there.

Other stuff

There are other things in the social media realm that can help you.

Apparently StumbleUpon is one.  I have an account, but I am not good at it.  Yet.  I am not even going to try to explain it, but I did find someone (via my lovely friends on twitter) who could for you.

Knowing your Alexa stuff is apparently good too.  Again, I have the dumb, but KLZ from Taming Insanity wrote a great post about it.

I think that about does it for my social media knowledge. I mean, I am now directing you elsewhere for your information, which means I am done.

What do you use to promote your blog?  What did I leave off?

 

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